The Growth of Email Usage During COVID-19 & the Impact on Internal Communications
A case study featuring PoliteMail’s distribution and audience segmentation solutions.
OhioHealth is a not-for-profit system of hospitals and healthcare providers located in Columbus, Ohio, and surrounding areas. OhioHealth associates are on the frontlines of the pandemic, providing life-saving care to patients. They are a family of 35,000 associates, physicians, and volunteers, and a network of 12 hospitals, 200+ ambulatory sites, hospice, home health, medical equipment, and other health services spanning 47 Ohio counties.
The communications team is responsible for delivering timely, effective communication to their frontline healthcare workers, and when the COVID-19 pandemic hit, it accelerated the need for accurate, timely communication. Download the case study to see how PoliteMail helped them deliver the right message, backed by data and analytics, making their COVID-19 communications a massive success.
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“Using PoliteMail, we have data that supports what we do, illustrates our impact and guides us in making decisions to expand our reach.”
ALLISON T, DIRECTOR OF COMMUNICATIONS
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